Administrator: Dine Local Branding Update

2024-10-03T19:04:30Z

Dine Local Branding Update

← Older revision		Revision as of 15:04, 3 October 2024
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	Instagram has become a valuable marketing tool, particularly for customers aged 18-35 who are visually motivated.		Instagram has become a valuable marketing tool, particularly for customers aged 18-35 who are visually motivated.

	Dine Niagara will post approximately once per month about your restaurant as part of your subscription plan (unless you have instructed us not to) to help create visibility and content about your restaurant.

	We highly recommend following a regular posting strategy of your own content through an [https://help.instagram.com/502981923235522 Instagram Profile] dedicated to your business. If you are not comfortable managing a social media presence for your restaurant, feel free to reach out as our marketing team can offer monthly solutions to provide regular posting for your business.		We highly recommend following a regular posting strategy of your own content through an [https://help.instagram.com/502981923235522 Instagram Profile] dedicated to your business. If you are not comfortable managing a social media presence for your restaurant, feel free to reach out as our marketing team can offer monthly solutions to provide regular posting for your business.

	== Best Practices - Posting ==		== Best Practices - Posting ==
	[[File:Instagram post tagging Dine Niagara.png\|thumb\|Instagram post tagging Dine ~~Niagara~~]]		[[File:Instagram post tagging Dine Niagara.png\|thumb\|Instagram post tagging Dine Local]]

	===Tag Dine ~~Niagara~~ (@~~dineniagaralocal~~)===		===Tag Dine Local (@dinelocalapp)===
	Want to show your affiliation with Dine ~~Niagara~~ and your preference for where you would like your customers to order in your posts? Tag us and tell your customers where to shop!		Want to show your affiliation with Dine Local and your preference for where you would like your customers to order in your posts? Tag us and tell your customers where to shop!
	[[File:Instagram Post with Collaboration.png\|thumb\|Collaborator Instagram Post Example]]		[[File:Instagram Post with Collaboration.png\|thumb\|Collaborator Instagram Post Example]]

	=== ~~Invite Us To~~ Collaborate ===		=== Collaborate With Partners ===
	Instagram allows for paid / business collaboration where the post can originate from multiple accounts. When we post about your restaurant we will add you as a collaborator on each post. If you would like to also share our post to your own Instagram account you can approve that collaboration from the message your receive on our post.		Instagram allows for paid / business collaboration where the post can originate from multiple accounts.

	~~Feel free~~ to ~~invite Dine Niagara~~ to ~~collaborate on your posts as well. We can't share everything you put out depending on regularity, but we are happy~~ to ~~share your messaging through our channels on a periodic basis~~.		Find local foodies and other influencers and work with them to create cross-promoted and collaborator posts to gain access to their audience.

	===Use Our Logo===		===Use Our Logo===
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	== Link Your Menu ==		== Link Your Menu ==
	[[File:Screenshot 2024-04-18 at 3.07.24 PM.png\|thumb\|Instagram Profile with a Dine ~~Niagara~~ menu link]]		[[File:Screenshot 2024-04-18 at 3.07.24 PM.png\|thumb\|Instagram Profile with a Dine Local menu link]]
	Instagram doesn't make it quite as easy as Facebook to add links outside their platform, but you ~~do get ONE link in~~ your profile~~, so use it wisely!~~		Instagram doesn't make it quite as easy as Facebook to add links outside their platform, but you can now add multiple links to your profile from your profile on the Instagram App. We highly recommend adding your Dine Local order link directly into the link so your customers can quickly jump to your order page from your Instagram profile.

	~~If you don't have another website or presence online that it makes sense to link to, you can add~~ your Dine ~~Niagara~~ order link directly into the link so your customers can quickly jump to your order page from your Instagram profile.
	~~[[File:LinkTree Example.png\|thumb\|Example of a LinkTree list of page links.]]~~
	If you do have other places where your customers might want to find you (website, other social networks, etc), you should consider using [https://linktr.ee/ LinkTree] to create a single link to all of your possible destinations.

Administrator: First content

2024-04-18T19:24:46Z

First content

New page

Instagram has become a valuable marketing tool, particularly for customers aged 18-35 who are visually motivated.

Dine Niagara will post approximately once per month about your restaurant as part of your subscription plan (unless you have instructed us not to) to help create visibility and content about your restaurant.

We highly recommend following a regular posting strategy of your own content through an [https://help.instagram.com/502981923235522 Instagram Profile] dedicated to your business. If you are not comfortable managing a social media presence for your restaurant, feel free to reach out as our marketing team can offer monthly solutions to provide regular posting for your business.

== Best Practices - Posting ==
[[File:Instagram post tagging Dine Niagara.png|thumb|Instagram post tagging Dine Niagara]]

===Tag Dine Niagara (@dineniagaralocal)===
Want to show your affiliation with Dine Niagara and your preference for where you would like your customers to order in your posts? Tag us and tell your customers where to shop!
[[File:Instagram Post with Collaboration.png|thumb|Collaborator Instagram Post Example]]

=== Invite Us To Collaborate ===
Instagram allows for paid / business collaboration where the post can originate from multiple accounts. When we post about your restaurant we will add you as a collaborator on each post. If you would like to also share our post to your own Instagram account you can approve that collaboration from the message your receive on our post.

Feel free to invite Dine Niagara to collaborate on your posts as well. We can't share everything you put out depending on regularity, but we are happy to share your messaging through our channels on a periodic basis.

===Use Our Logo===
Feel free to use our logo when promoting your restaurant. We will gladly provide you with a custom QR code which leads to your order page as well as a high resolution version of our logo to use in your images.
===Foodie Photography===
Make sure to make your food the focus! Customers love to see the food you make and it is a great influence to getting them to order. Wherever possible use professional (or high quality) photos of your actual food and avoid using stock photographs or AI generated images. While stock and AI images can be a quick way to post something, if it doesn't reflect the actual look or quality of your food it can have a negative impact on your customer.

== Link Your Menu ==
[[File:Screenshot 2024-04-18 at 3.07.24 PM.png|thumb|Instagram Profile with a Dine Niagara menu link]]
Instagram doesn't make it quite as easy as Facebook to add links outside their platform, but you do get ONE link in your profile, so use it wisely!

If you don't have another website or presence online that it makes sense to link to, you can add your Dine Niagara order link directly into the link so your customers can quickly jump to your order page from your Instagram profile.
[[File:LinkTree Example.png|thumb|Example of a LinkTree list of page links.]]
If you do have other places where your customers might want to find you (website, other social networks, etc), you should consider using [https://linktr.ee/ LinkTree] to create a single link to all of your possible destinations.

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Administrator: Dine Local Branding Update

Administrator: First content